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Finding the Best Real Estate Professional
You need a
Realtor® on your side in purchasing or selling real estate. These
professionals have proven track records and I can recommend their service.
Call me to learn more. Consider what a Realtor® can do for you:
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A REALTOR® can
help you determine how much home you can afford. Often a REALTOR® can
suggest ways to accrue the down payment and explain alternative financing
methods.
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REALTOR® is already familiar with current real estate values,
taxes, utility costs, municipal services and facilities, and may
be aware of local zoning changes that could affect your decision
to buy. |
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REALTOR® can usually research your housing needs in advance
through a Multiple Listing Service--even if you are relocating
from another city.
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REALTOR® can show you only those homes best suited to your
needs--size, style, features, location, accessibility to schools,
transportation, shopping and other personal preferences.
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REALTOR® often can suggest simple, imaginative changes that make a
home more suitable for you and improve its utility and value.
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REALTOR® is sensitive to the importance you place on this major
commitment you are about to make. Look for a real estate
professional to facilitate negotiation of a win-win agreement that
will satisfy both you and the seller. |
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Finding the right
real estate professional requires doing a little research and asking a
few questions. You need to know everything about the selling process.
What is the marketing strategy? What kind of advertising will be done?
Is the Realtor capable and willing to communicate effectively? Can the
Realtor effectively present and sell the less-noticeable assets of the
property?
Real estate
professionals also need to be knowledgeable about the community. They
need to have a feel for the history of the area and the approximate
price that people will be willing to pay. Also, real estate agents
should know what the competition is and how much it will effect your
sale.
NEVER choose a
Realtor on price alone. Remember that a Realtor cannot magically raise
the selling price of the house. Consider the buyer. The purchaser won't
willingly pay too much; it's most likely that he or she will do research
on the market and try to find the best product for the best price. The
facts simply cannot be changed, no matter which Realtor you select. In
spite of these unchangeable factors, the Realtor you select must still
be diligent and knowledgeable.
If your property
does not elicit attention within several weeks, the cause can most
likely be attributed to one of these three factors: location, condition,
and price. The location obviously cannot be changed. You should consider
examining the conditioning of your property and reevaluating the
marketing strategy. Ask your Realtor to offer an explanation of the
competition and your pricing strategy.
Angie McCarter
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