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Finding the Best Real Estate
Professional
You
need a Realtor® on your side in purchasing or selling real estate.
These professionals have proven track records and I can recommend
their service. Call me to learn more. Consider what a Realtor® can do
for you:
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REALTOR® can help you determine how much home you can afford.
Often a REALTOR® can suggest ways to accrue the down payment and
explain alternative financing methods.
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REALTOR® is already familiar with current real estate values,
taxes, utility costs, municipal services and facilities, and may
be aware of local zoning changes that could affect your decision
to buy. |
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REALTOR® can usually research your housing needs in advance
through a Multiple Listing Service--even if you are relocating
from another city.
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REALTOR® can show you only those homes best suited to your
needs--size, style, features, location, accessibility to
schools, transportation, shopping and other personal
preferences.
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REALTOR® often can suggest simple, imaginative changes that make
a home more suitable for you and improve its utility and value.
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REALTOR® is sensitive to the importance you place on this major
commitment you are about to make. Look for a real estate
professional to facilitate negotiation of a win-win agreement
that will satisfy both you and the seller. |
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Finding the
right real estate professional requires doing a little research and
asking a few questions. You need to know everything about the selling
process. What is the marketing strategy? What kind of advertising will
be done? Is the Realtor capable and willing to communicate
effectively? Can the Realtor effectively present and sell the
less-noticeable assets of the property?
Real estate
professionals also need to be knowledgeable about the community. They
need to have a feel for the history of the area and the approximate
price that people will be willing to pay. Also, real estate agents
should know what the competition is and how much it will effect your
sale.
NEVER choose a
Realtor on price alone. Remember that a Realtor cannot magically raise
the selling price of the house. Consider the buyer. The purchaser
won't willingly pay too much; it's most likely that he or she will do
research on the market and try to find the best product for the best
price. The facts simply cannot be changed, no matter which Realtor you
select. In spite of these unchangeable factors, the Realtor you select
must still be diligent and knowledgeable.
If your
property does not elicit attention within several weeks, the cause can
most likely be attributed to one of these three factors: location,
condition, and price. The location obviously cannot be changed. You
should consider examining the conditioning of your property and
reevaluating the marketing strategy. Ask your Realtor to offer an
explanation of the competition and your pricing strategy.
Angie McCarter |